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Form of report: PDF file, around 15,000 English words
Author: Consumer Electronics Industry Research Center, CCID Consulting
Price: USD 1,700 for hardcopy version and USD 1,900 for digital version
Research field: Cable TV STB, satellite digital TV STB and ground digital TV STB
Enterprises involved: DVN, COSHIP, Jiuzhou, Skyworth, Dahua, Huawei, Novel-Tongfang, HiSense, Haier and soon.
Report Highlights
In 2006, the digital STB market entered a fast growth period as DTV was promoted further. As nationwide migration spread, large numbers of order emerged in the DTV STB market. Competitions intensified. Pure product, technology and services competitions gradually gave way to innovation competitions of the cooperative model. Digital STB makers went beyond the scope of mere manufacturing and entered a higher level of business cooperation.
In the face of the progress of overall conversion to DTV, intensified market competitions and frequent market changes, the 2006-2007 Annual Report on China's DTV STB Market released by CCID Consulting will help firms, investors and the industry chain more accurately grasp the growth pulses of China’s DTV STB market, and more profoundly comb the trajectories of change in the related fields—
With rich and detailed market description data, examine annual market changes from the aspects of DTV industry and market, user demand and technology succession, and project industry development trends
Highlight the performance of major brands in 2006, sum up enterprises’ successes and failures in from the multiple dimensions of market share, market competition pattern and development strategies and review the elements for attaining market leadership.
Make in-depth quantitative forecast for the future market, establish regression models and maker expert verification for the overall market and its segments, and draw quantitative results for the market trend
Comb the various links of the DTV terminals, chip and software industry chain, and tap key factors affecting the development of the STB industry.
Framework of the Report
Main Conclusions
Key Findings
I. Overview of the Global Digital STB Market in 2006
(I) Market size and characteristics
1. Market size and growth in 2006
2. Market characteristics in 2006
3. Application of new technologies
(II) Main countries and regions
1. U.S.A
2. Europe
3. Japan/South Korea
4. India
II. Overview of China’s DTV STB Market, 2005-2006
(I) Market size and characteristics
1. Market size and growth, 2002-2006
2. Market characteristics in 2006
(II) Market structure, 2005-2006
1. Product structure
2. Price structure
(III) Market shares by segment, 2005-2006
III. Forecast for China’s DTV STB Market, 2007-2011
(I) Market trend
1. Product
2. Technology
(II) Forecast for market size
(III) Forecast for market structure
1. Product structure
2. Price structure
IV. Competitions in China’s DTV STB Market
(I) Overall competition pattern
1. Competition between existing firms
2. Potential entrants and substituting products
(II) Key Firms’ competition strategies
1. DVN
2. ……
V. User Demand for DTV STB in China
(I) Product functions
(II) Price expectations
(III) Purchase channels
VII. Recommendations from CCID Consulting
List of Tables
Size of China’s DTV STB Market, 2004-2006
Size of China’s DTV STB Market 2006Q1-Q4
Sales Volume Structure in China’s DTV STB Market in 2006
Sales Revenues Structure in China’s DTV STB Market in 2006
……
List of Figures
Size of the Global DTV STB Market, 2004-2006
Growth of the US DTV STB Market, 2004-2006
Quarter-to-Quarter Growth of Sales Volume in China’s DTV STB Market 2006Q1-Q4
Quarter-to-Quarter Growth of Sales Revenues in China’s DTV STB Market 2006Q1-Q4……
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